Chapter 8: Bulking Up Your Site — Complete with Content 161 Here are a few places to get you started in the wonderful world of content syndication: ⻬ Bull Marketer:
Page Headers
| 0 | HTTP/1.1 301 Moved Permanently |
| Server | Array |
| Date | Array |
| Content-Type | Array |
| Content-Length | 185 |
| Connection | Array |
| Location | Array |
| 1 | HTTP/1.1 301 Moved Permanently |
| X-Powered-By | Array |
| Server-Timing | Array |
| Set-Cookie | Array |
| 2 | HTTP/1.1 200 OK |
| Cache-Control | private, must-revalidate |
| pragma | no-cache |
| expires | -1 |
Keyword Frequency
| search | 355 |
| you | 248 |
| site | 164 |
| your | 149 |
| that | 111 |
| 110 | |
| it | 107 |
| web | 102 |
| sites | 91 |
| engine | 87 |
Keyword Cloud
Wiley Search Engine Optimization For Dummies Apr ISBN pdf menu Loading Beranda nbsp Lainnya Unduh sekarang Lihat PDF Teks penuh Figur Referensi FOR DUMmIES Published by Publishing Inc River Street Hoboken NJ – Copyright Indianapolis Indiana simultaneously in Canada No part of this publication may be reproduced stored a retrieval system or transmitted any form means electronic mechanical photocopying recording scanning otherwise except as permit-ted under Sections the Unipermit-ted States Act without either prior written permission Publisher authorization through payment appropriate per-copy fee to Clearance Center Rosewood Drive Danvers MA fax Requests for should addressed Legal Department Crosspoint Blvd IN e-mail permcoor-dinator wiley com Trademarks logo Man A Reference Rest Us The Way Daily Fun and Easy related trade dress are trademarks registered John amp Sons its affiliates United other countries not used All property their respective owners is associated with product vendor mentioned book LIMIT OF LIABILITY DISCLAIMER WARRANTY THE PUBLISHER AND AUTHOR MAKE NO REP general information on our products services obtain technical support please contact Customer Care within U S at outside also publishes books variety formats Some content that appears print available Library Congress Control Number Manufactured America About Author Peter Kent author numerous about Internet includ-ing best-sellinclud-ing Complete Idiot s Guide most widely reviewed praised title computer-book history Poor Richard Web Site Geek Free Commonsense Advice Building Low Cost His work has been USA Today BYTE CNN Windows Magazine Philadelphia Inquirer many others online since doing business cyberspace writing experience spans virtually all areas from editing publishing an newsletter creating e-commerce sites marketing PR campaigns running Web-design -hosting department large ISP was founder e-Business Service Provider funded one world largest VC firms Softbank Mobius He VP Solutions national Marketing applications firm founded company launched concerted campaign Dedication Melinda good friend difficult times Acknowledgments We re proud send us your comments registration located www dummies register people who helped bring market include following Acquisitions Editorial Media Development Project Editor Paul Levesque Terri Varveris Senior Copy Kim Darosett Technical Micah Baldwin Manager Kevin Kirshner Permissions Carmen Krikorian Specialist Travis Silvers Laura VanWinkle Supervisor Graves Assistant Amanda Foxworth Cartoons Rich Tennant thwave Production Coordinator Adrienne Martinez Layout Graphics Jonelle Burns Andrea Dahl Denny Hager Stephanie D Jumper Michael Kruzil Jacque Schneider Julie Trippetti Proofreaders Albert Andy Hollandbeck Carl W Pierce Dwight Ramsey Brian H Walls TECHBOOKS Services Indexer Technology Swadley Vice President Executive Group Cummings Mary C Corder Director Consumer Diane Steele Joyce Pepple Composition Gerry Fahey Contents Glance Introduction Part I Basics Chapter Surveying Landscape Your One-Hour Search-Engine-Friendly Makeover Making Useful Telling People It Picking Powerful Keywords II Sites Creating Pages That Engines Love Avoiding Things Hate Dirty Deeds Facing Consequences Bulking Up Content III Adding Indexes Directories Getting into Submitting Buried Treasure More Great Places Submit IV After You ve Submitted Using Link Popularity Boost Position Finding Yours Shopping Retailers Pay Per Click Overture Google AdWords V Tens Ten-Plus Ways Keep Up-to-Date Track Down Details Ten Myths Mistakes Tools VI Appendix Staying Out Jail Table This Book Foolish Assumptions How Is Organized Icons Used What Are Keeping terms straight Why bother search engines Where Do Aren t missing some Multiple feeds Future Holds List Expands Reviewing Final Systems Really Need Determining Plan Attack Gathering Toolbar Alexa Understanding Limitations Indexed Yahoo if you listed tell site invisible xii Examining using frames Look TITLE tags Examine DESCRIPTION tag Can get pages have anything read Secret but Essential Rule Success evolving secret real bias Work Well Limit use multimedia Use text graphics ALT Don too clever cute Avoid Make it easy move around Provide different ways find things long link keep restructuring Spell check edit Importance Thinking like Prey Starting Keyword Analysis Identifying obvious keywords Looking access logs competitors keyword Brainstorming colleagues closely list tool Wordtracker project initial Cleaning up Exporting Competitive analysis Choosing Removing ambiguous xiii Preparing hosting domain name Sees Concepts Pick two phrases per page Check prominence Watch density Place throughout Filenames Directory structure meta KEYWORDS Other Image Text Flush Flash animation embed images body headers CSS vs lt gt formatting links names local navigation structures can Blocking searchbots Dealing Frames HTML Nitty-Gritty Providing necessary path Opening frameset Handling iframes Fixing Invisible Navigation source code Turning off scripting Java problem Reducing Clutter external JavaScripts xiv files Move image maps bottom copy paste MS Word Managing Dynamic out dynamic scaring Session IDs URLs Cookie-Based Bits Pieces Forwarded Special characters Basic Principles Tricking Should shouldn tricks done these Concrete Shoes Cyanide TNT An Arsenal stacking stuffing Hiding shrinking unrelated Duplicating Page swapping jacking Doorway Information Redirects Cloaking redirects cloaking Ultimate Penalty Three Methods Writing Own Stuff Summaries articles Reviews Product reviews Convincing Someone Else Write OPC Not Hunting Remember xv Government sources syndication Traditional RSS Open copyleft Press releases Q Message boards Blogs Won They Index My Linking Inclusion Directly Major sure won do harm free Paid Deciding whether paid inclusion paid-inclusion systems trusted Secondary Registration Software Programs Vs So Significant Second-Tier second-tier directories pay Maybe Log Specialized xvi Working Yellow Like Links Value PageRank equation algorithm Huge greater Measuring Leaking relevance Hubs Neighborhoods aren more valuable than Inserting Few Rules Controlling Generating Step-by-Step Register Ask friends family employees Contact association manufacturers companies featured client announcement newsletters Send press Promote something Find linking competition reciprocal requests xvii add url link-building software Create blog Mention discussion groups Pursue offline Give away Apply awards Advertise service buy Just wait Fuggetaboutit Got Syndicate Four syndicate word Syndicating utilities Who Going Build Catalogs xviii Defining PPC types ads Pros cons three tiers go Valuing Clicks value action conversion rate Figuring click price Different clicks values Take Ad Automating Task Let Me Help Current Wisdom Themselves Webmaster Inktomi FAQs AlltheWeb AltaVista FAQ MSN SEO Tips Teoma Jeeves Newsgroups WebMaster World Pandia IHelpYouServices HighRankings Resources Category xix Myth Meta Tags Submissions Designers Developers Understand Improve Mistake Know Too Many Database Parameters Then Bringing Expert Get Bad Will Hurt Its Empty At Checking Rank Broken Zeitgeist Seeing See Density Analyzing Traffic Forget If Old Guvmint Created Donated Only Fair Explained Welcome earth would want just build then someone thousands m seen advertising guarantee top-ten place-ment gazillion ll today unfortunately simple Okay fortunately me because were wouldn write fact engine optimization little complicated brain surgery com-plicated give bucks we handle vast majority don chance Because mistakes clue what they make understand role pointing never thought helps deal those becauses gets step dozens steps ahead average Joe demystifies need best possible rank well In show how right will index way them techniques hate penalized knocked down low rankings visibility Encourage yours track pay-per-click shopping And plenty assume believe reading already know few such computer browser carry searches major Of course create least particular person Set Load onto server HyperText Markup Language coding words program Microsoft FrontPage geek feel comfortable enough insert change reference tools designed needed divided several parts basics building search-engine-friendly getting after indexed principles behind figure important However pretty complex subject topics covered interrelated Sure optimized wasting time pick total waste recommend everything huge difference ranked provide yep foundation which search-engine-optimization skills Which impor-tant instance direc-tory why am term sensible creation discover quick fixes exact number man-agers avoid ones dangers involved created ensured somehow hard registering sometimes doesn isn over yet so dis-cover Froogle explain multibillion-dollar hugely popular programs cheaper placement forms ten really powerful strategies common mis-takes useful uses icons highlight certain para-graphs alert particularly Here rundown mean Tip icon giving extra snippet help additional insight concepts being discussed points worth committing memory indicates geeky stuff skip though kind likes background info Warning stay trouble intended grab attention pitfall surpris-ingly um basic able small changes ranking results starts begin explaining heard hun-dreds exist happy hear provided no nine quarters come single fix serious problems On hand significant must resolved before get-ting let alone Discovering where between Distilling dozen strategy got visit purpose learn cause whatever built decided traffic unreasonable conclusion chapter But there There Googles AOLs MSNs probably HotBot Dogpile Netscape EarthLink LookSmart even Amazon provides almost every Lycos InfoSpace WiseNut Mamma Web-Crawler To top asserting only sum seems sense advertiser hundreds nay flood promised turns jump end see worry ignore details found when look crazy explains become predominant further dif-ferent thingies going run across Basically four indexes These type Originally referred database containing individual google con-tains billion Large search-index own computers known spiders robots plain bots Googlebot always each amount algorithms shown Figure directory categorized collection Rather contains direc-tories owned dir yahoo dmoz org example displayed download rather description staff members examine placed correct categories meet quality criteria Smaller often allow submitting specify category notice tab under-neath line says Arthritis directly Non spidered wasn call made non-spidered less exam-ine full contents titles descriptions cases comes pulled enters smaller listings Advertisers place users perform contain sponsored typ-ically above Pay-per-click detail itself scattered perhaps both multiple indices AOL organization possesses combination hardware categorize actually returned represent new visitors visits true years ago continue outdated statistics sound percent reach claim finally put rest search-originated dropped below -percent mark Most destinations typing URL address browsers clicking another takes starting still extremely reasons lot originate proportion revisits exactly repeat making studies indicate buyers planning looking while purchase start cheap bang buck places Literally ability realize how-ever subset Wide carried depends measure popularity percentage audience hours spend searching Each measurement slightly similar picture same appearing positions runs based during one-month period compiled Nielsen NetRatings study First numbers preceding somewhat misleading suggest third thirds Clearly far appear esti-mates share high per-cent statistic soon later stop second thing present foreseeable future Even forget back mind remember When dramatically according chart spent first combined moment Big-Time Description Yes big kid block Lots Obviously although manipulates presenting feed does remove AskJeeves owns refer FAST now Although currently likely feeding point much clone Another non-ad Zeal maybe Grub Based whittle search-system feeder providing visited crossed submit here selling talk sub-mit money simply acting reseller take account Add Now improved becomes main-tain couple shows glory System anyone goo helluva Excite Terra technology distinction turn rivaling billions dump noncommercial commercial buying Boxes fed Feeds sometime thinking happened WebCrawler disappeared turned leaf pursuing opportunities Northern Light late integration solutions enterprises individuals sells mostly MetaCrawler confused clearer rela-tionships exists search-result backfill secondary primary unable matches pro-vides combine builds basically willing some-one including recently purchased centerpiece handy-dandy top-flight Trust case missed order importance prescient predictions summarized dumps event players started dumping complete process middle immense begun experimenting non-U completed From perspective trying very scenario merges keeps brand recognized Currently MSNBot traveling quite result expanded Furthermore five Passport MSNBC Hotmail next version ships operating disk e-mails spreadsheets documents Nutch think nutch open-source plans multibillion-page wants early stages backing Visit SearchEngineBulletin latest news developments push shove care handful winners drum roll didn up-and-comers leave day better eyes ain imminent leaves Chapters specialty industry operates front searchers anyway ranks highly facing focus importantly determine pop high-ranking decide wild guess my working clients certainly fail select target lowdown readable issue expect searchbot might surprised millions cannot keyworded Having Next format affect cover specialized scheme idea match volume noticed natural paying bypass entirely addition optimize chapters goes saying knowledge connected Discussing upload beyond scope interested finding th Edition Ed Tittel Natanya Pitts Bud Smith Arthur Bebak published Toolbars Go toolbar install fantastic various through-out features view metric purposes Shows open Info Type current page’s Every sends allowing enormous quickly detailed estimate month alexa main bar Before limitations received spam guaranteeing claims nonsense noise creates false facts Sometimes position usually did job went incredibly wanted positioned six key knew waited days number-one situation unusual Typically try seem some-thing else achieve success labor intensive weeks months Search-Engine- Friendly Afew force entire identify luck hour promises fixed Sorry life goal household mention recognize behemoth load home technique follow i assuming Explorer downloaded non-toolbar method Select Cached Snapshot drop lucky loads showing cache unlucky tells nothing necessarily hasn temporary storage area context stores instead box http yourdomain Replace actual checks Does gotten caching grabs trick -pppppp knows reason garbage -oiuiyiy blue Results shape return Try removing adding bit searched vice versa returns Also mistype string again works message tech-nique describe Point option button selected displays informa-tion entry specified speci-fied Baca lebih lajut View document p Big Time Memperbarui Halaman Related subjects Dokumen terkait Buzz With X Blog Businesses Communicating customers Establishing expertise interest Research Started Googling Researching Delivering SPSS Variables Salary drag rectangle labeled Y-Axis diagram OK nd May syndicating readers Crystal Xcelsius Professional drill-down charts accordion menus interactive Calendar Analytics discusses coming Eclipse Dec develop strange staring COBOL editor UML subproject Unified Modeling TiVo Setting Home Option wired wireless network Installing adapter Bible Crawlers harder RFID Frequency Response Characterization Testing Physics scientific approach specific application test described section revolves AutoCAD Enter objects prompt lists selection options command Window Last Crossing BOX ALL Fence WPolygon CPolygon DotNetNuke file user drop-down papers Business Daddy Update Oracle Fusion Middleware Online Documentation Practical SharePoint Architecture Gigabook Sep Photoshop CS Mac OS Panther Timesaving Techniques InDesign MindManager Mar Excel Workbook Snort Jul lanjut ID EN Tentang kami Kebijakan tentang cara menjual dokumen Syarat penggunaan Hubungi dok