backlinko.com – How to Learn SEO in 2020

Want to learn SEO? Enhance your SEO skills with this in-depth guide that covers keyword research, on-page SEO, link building, content marketing and more.

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backlinko.com – SEMrush: Ultimate Guide + Tutorial

Learn how to get the most out of the popular keyword research tool, SEMrush. Includes a ton of actual examples and “Pro Tips”.

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SEMrush Ultimate Guide TutorialHomeAboutNewsletterMenu HomeAboutNewsletter SEO Tools and SoftwareSEMrushSEO Marketing Hub Software Yoast Plugin SEMrushWhat Is is a popular tool that specializes in keyword research competitor analysis Google Ad campaign optimization Key Features Organic Research put on the map And it still works GREAT To use s website into you get access to lots of insanely useful data Let me quickly breakdown each metrics this page First up have Keywords This total number keywords site ranks for In my opinion metric isn t super helpful After all let say nd different Those send almost zero traffic Because doesn focus rank top not Second Traffic an estimate how much monthly gets from search engines accurate But good way benchmark your Finally we I pay most attention Cost cost estimates organic worth Assuming paid same with PPC takes account AND value favorite entire suite For example if Nerd Wallet can see they astounding million dollars every month Search Positions Here where SUPER Instead mining gold Keyword Planner list awesome presented silver platter these so Now By default shows bring Which starting point there more do sort by volume terms searched Or advanced filter only CPC or You also out SERP feature like Featured Snippets That zero-in clicks short usually start process Unlike tools gives easily Pretty cool Analytics overall Not just other words answer SimilarWeb very off when analyze numbers re at vs competitors people interact average views bounce rate session duration chart changed over time real meat potatoes Sources sounds sources exact sites decent chunk WordStream So ran digital marketing blog d probably want guest post featured too which social media platforms Again great reverse engineer what already working Paid Most strictly campaigns actually REALLY Especially copy ad Specifically competition bids often case Moz ton branded bid targeted non-branded queries Even better ads running those find been months years KNOW got excellent Quality Score some Adwords chance replicating their results Gap LOTS multiple know one shot ranking two found bunch really interesting hadn seen before Pro Tip Obviously both tell why set filters ONLY simple work Overview far ve covered features revolve around engineering There reason specialty said traditional pop seed ideas term here Paleo Diet usual stuff reliable difficulty score More later generates suggested include Phrase Match are related but don necessarily contain interested Ads overview Magic Tool does thing It A LOT massive k insane Fortunately Difficulty Figuring be TOUGH need take Page authority Domain On-page Content quality User intent Lots Enter everything about help figure whether type percentage compare ones should target first Position Tracking built-in tracking trackers market give domain daily update experience check rankings manually match report My gripe view Visibility Trend changes pretty as wish focused Estimated bringing searchers issue Overall solid tracker rivals stand-alone Site Audits audits serious errors impact technical Warnings things aren important might fix What crawls health part run automatically remember audit few dashboard login Template designed write content contains LSI wanted Well will Semantically even draft stacks Very Insights Every old school pro remembers ol days provided has tries simulate keyword-level used inside connect Console Link Building link building Although quite Ahrefs profile links anchor text usage dofollow nofollow unique built enter Then then create prospect reach platform similar BuzzStream On Checker analyzes on-page title tags H lets semantically-related try backlinks Resources SEMrushYoast PluginMoz ProRaven ToolsUbersuggestNext Previous Next Topics All Experience Signals Advanced Strategies Fundamentals Optimization Technical Next-level training strategies LearnBlogNewsletterSEO TrainingCompanyHomeAboutContactConnectTwitter YouTube Instagram Terms ServicePrivacy Notice Backlinko Trademark LLC

backlinko.com – Local SEO: The Definitive Guide (2020)

A complete guide to local SEO. Learn how to rank in the 3-pack, build NAP citations and more.

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Local SEO The Definitive Guide

backlinko.com – Technical SEO: The Definitive Guide

A complete guide to technical SEO, including sitemaps, crawling, indexing, Robots.txt, meta tags, and more.

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backlinko.com – SEO in 2020: The Definitive Guide

This is a complete guide to search engine optimization in 2020. Learn about SEO trends like voice search, video, search intent, new on-page SEO techniques, and more.

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backlinko.com – How to Become an SEO Expert in 2020

Want to become an SEO specialist in 2020? This guide will teach you all about SEO certifications, learning frameworks, different approaches and emerging trends in the SEO industry.

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backlinko.com – 25 AWESOME Content Marketing Tools [2020 Reviews]

This an updated list of the best free and paid content marketing tools for 2020.

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AWESOME Content Marketing Tools Reviews HomeAboutNewsletterMenu HomeAboutNewsletter by Brian Dean Updated Feb These are the best content marketing tools for In fact I ve use on this list to grow my site s traffic visits per month and growing So if you want get more from your ll love these awesome Let dive right in Best Pexels com Super high-quality free stock photos How do amazing images website without spending a fortune licensing fees is collection of professional that completely The part You can easily find need with their nifty search feature Very cool Pricing Free My Favorite Feature Explore hand-curated organized topic And it great way discover might not keyword For example let say just wrote blog post lists places visit Thailand Well check out Travel World high-res white sand beaches palm trees Bottom Line If world-class f having spend penny first place should go Question DB Find answer audience burning questions face Coming up ideas HARD That why m PUMPED whenever come across tool makes process easier QuestionDB exactly simple helps quickly dozens To enter write about will scour web people asking or Sort By default sorts popularity other words how often question gets asked helpful sure But sometimes high-level overview what know Fortunately sort Topic This organizes results into different categories has become one favorite ways new YouTube video focuses question-based keywords plan totally worth BuzzSumo Advanced pros From research brand monitoring an all-in-one toolkit packed features It like giant Swiss Army Knife confusing hard price point geared towards SEOs marketers Research had account since Back then was only despite adding still most help me creation because finding proven fast easy re serious SEO highly recommend giving shot Mixkit Hundreds HD videos Want clip latest Facebook Thanks there no hire camera crew access According they every week Categories sounds When heard skeptical would be any good after watching them confirm all LEGIT stuff CoSchedule Headline Analyzer Improve article headlines secret headline SUPER important actually before publish scores based bunch factors length sentiment Helpful Suggestions Unlike analyzers tried gives tons actionable recommendations make even better next time send newsletter run title through SimilarWeb Get analytics competitors websites much Or rank Google Then insider data competitor top pages sources Enterprise pricing Referrals See exact sites gripe don t offer straightforward monthly d happily pay deal hassle enterprise sales ShareThis High-quality social sharing buttons big fan putting prominent experience shares Twitter media issue look ugly Not sharp-looking customize match feel WordPress plugin further than Buffer Schedule Instagram posts super when around see Just tweet normally schedule later Simple Analytics which Tweets got attention terms clicks retweets overall engagement been customer over years reliable Canva Visual Simplified probably already visual news bad creating TOUGH either work graphic designer learn fancy image editing accessible start anything presentations matter seconds intuitive drag drop interface surprisingly Templates beautiful pre-packaged templates popular networks online especially comes Idea Generator Brainstorm little Portent generates titles something Paleo Diet spit suggestion isn were looking click arrow another Rinse repeat until idea Tooltips doesn suggestions also outlines pieces particular A fun blast writer block Followerwonk influential users influencers type influencer connect engine optimization Crossfit generate highly-connected space Social Authority Most number followers Which goes deeper Instead sheer follower counts shows followed OTHER highly-followed peeps started Aweber email fully-automated Email Service Providers opinion newsletters subscribers using platform thousand advanced segmentation off ConvertKit promotion campaigns k Segments recently added version automation Like main product two recent launches works really well deliverability checking Hemingway Editor Software writing coach review Specifically lets copy uses passive voice sentences read one-time payment desktop Similar Phrases Utilize offers simpler evaluate hit Publish Alltop Summary traditional interactive blogs niches including Food Photography What information guest topics bloggers industry talking possibilities pretty endless Viral An getting crazy amounts at given Perfect Newsjacking SocialBlade Spy channels inside Studio Sure anywhere real-time subscriber count special collects channel stats views someone changed compared last Progress Graphs grown year figuring tanking model working now Clearscope modern optimize ever used grader walked away disappointed After tag takes graders age specific Grade Copy paste draft phrases missing cheap focus trying Airstory Cite ease pivoted full-fledged Chrome Firefox extension cite have Doc Evernote file called collected open document times same stat store as Note one-click Tags Use tags notes curation blogging lot highly-sourced data-driven Wordable directly Docs Do so porting pain Enter pushes push button massive saver Post Page choose page huge but nice those prefer instead tired copying pasting Exploding Topics emerging Finding haven covered death story where scans brands curate filter trending care fashion products eco home competitive yet TubeBuddy Easily feature-rich designed said definitely its core things tracking Retention dashboard Audience numbers keep engaged give HotJar interact combines heatmaps visualize tweak strategy Recordings We beta we testing insights user recordings absolutely mind-blowing There heatmap Loomly editorial calendar software Even though Workflow mini assembly line within teams collaborate Great organizing scheduling Frame io Make collaboration day HATE sending feedback editor timestamp single change screenshots he wanted try GAME CHANGER Today leave comment spot needs done Amazing Notifications uploads comments changes signed team edits DropBox links back forth x efficient Kraken Crunch improve loading speed effective reduce filesize sacrificing quality Backlinko made dent our pagespeed Plugin Automatically crunches upload million optimizer Track must-have marketer Why Because tells everything landing metrics double down report outside usual suspects treasure trove Bonus Mailshake outreach promote fine Gmail scale play ton personalized emails Extensions Integrate dozen APIs Forms MailChimp powerful Snappa awesome-looking snap Need create custom visuals Photoshop With grab fit Nice Template Graphics Sizes Work correct sizes LinkedIn Soundcloud needing design skills Did Miss Anything Now hear piece maybe didn include here Either leaving quick below Comments Leave CommentYour address published Required fields marked CommentName WebsiteSubmit Comment Next-level training link building strategies LearnBlogNewsletterSEO TrainingCompanyHomeAboutContactConnectTwitter Terms ServicePrivacy Notice Trademark LLC

backlinko.com – What are Backlinks? And How to Build Them in 2020

A backlink is when a website links to a page on an external website. Backlinks play an important role in most search engine algorithms. Learn more about backlinks (including how to get them) in this new guide.

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What are Backlinks And How to Build Them in HomeAboutNewsletterMenu HomeAboutNewsletter Link Building for SEOBacklinksSEO Marketing Hub SEOBacklinksLink SEO Broken BacklinksWhat Are also known as inbound links incoming or one way from website a page on another Google and other major search engines consider backlinks votes specific Pages with high number of tend have organic engine rankings For example here is link Forbes my Because that points directly it s backlink Why Important basically websites Each these tells This content valuable credible useful So the more you higher your site will rank Using algorithm nothing new In fact formed foundation original PageRank Even though has made thousands changes its since then remain key ranking signal an industry study we conducted found confirmed their three most important factors Types Valuable Not all created equal words if want SERPs focus quality Put A single can be powerful than low-quality As turns out high-quality share same traits Trait They Come From Trusted Authoritative Websites Would rather get Harvard random guy feels concept Domain Authority Essentially authority pass via I got TechCrunch According Ahrefs extremely authoritative domain comes puts lots weight noticed boost traffic right after linked me hard Definitely they worth Absolutely Include Your Target Keyword The Anchor Text reminder anchor text visible part general includes target keyword recent correlation between keyword-rich Now quick word warning You don t go overboard filter called Penguin filters use black hat building strategies specifically focuses sites build exact match Site Page Linking Is Topically Related To When wants see two related makes sense think about Imagine just published article running marathon case put MUCH marathons fitness vs fishing unicycles digital marketing Dofollow ignore quot nofollow tag attached count algorithms Fortunately vast majority web dofollow aren begin sources Blog comments Press releases Paid advertisements These super helpful anyway so not big deal re That Hasn Linked Before Let say Website Great Well let again nd rd th first No diminishing returns Or It usually better different our linking total correlated any factor ve seen what types time show how start them Best Practices Create Linkable Assets If people need something Also Asset blog post video piece software quiz survey anything cases linkable asset amazing which why optimization closely tied together when started this list One day read uses signals Which curious Of course wasn announce world compiling statements patents online Compiling was time-consuming took over weeks But end FINALLY compiled might date generated domains successful posts terms ultimate guide YouTube writing starting some success decided compile learned form include lot examples Something topic lacked hasn nearly amount Ranking Factors still racked up quite few Roundups sole purpose type publish already d pretty great real thing roundups Here daily weekly monthly outstanding recently built roundup step-by-step process Find Niche Use strings like Pitch Resource Gently suggest good fit person ll may social media Moving Man Method -step First find pages resources businesses outdated rebranded changed names Then Finally email know works real-life while back agency suddenly shut down meant had weren working anymore were Specifically infographic perfect because own SEO-focused step Next who actually fired pulled emailed everyone image would make replacement BlueGlass script used Hi Name searching Topic morning came across excellent Post Title Anyway couldn help but notice mentioned Outdated heard Problem With screenshot where located Screenshot Either hope helps Thanks happy strategy similar difference broken only looking errors resource niche using recommended could owner ask begging doesn work very well Instead easily Just nifty Check My Links Chrome Extension program quickly finds happens highlights red easy last do dead Owner browsing around today among lists URL Oh regularly whatever too feel free keep Guest Posting guest posting really blogging BEST ways Backlinko wrote interviews months definitely gave said strategic things sure write run Paleo Diet iPhones going look spammy mind-blowing those DO finding places HUGE pain there easier someone writes grab headshot author bio pop into reverse Infographics Other Visual Do infographics Probably effective looked at generate near top ever hours hired professional designer didn viral led solid clear best Like strategically promote recommend Guestographics outline exactly Submit Testimonials Companies small love off customer testimonials product service least sending testimonial often add without even having Blogger Reviews physical consulting ANYTHING value sell turn dozens By offering bloggers interested offer information teaches soaps soap making home etc results mixed bag blogs news eHow Filter how-to left Reach Hey Some Homemade Soap Recipes Awesome stuff Actually launched Teaches People Make Luxury Soaps At Home charge X send house sounds Cheers VERY careful language Note exchange review violate Webmaster Guidelines decide mention Reclamation reclamation simple mentions company See above play saying wish proactively reach experience friendly enough log WordPress tool BuzzSumo Mention com brand heads whenever whether either homepage internal set move onto Send wanted thanks mentioning Brand yesterday We appreciate m reaching us reading shout HARO short Help Reporter Out Sign Up source emails per reporters Respond credentials tips Easy give reporter quote hook sweet Entrepreneur by replying request Reverse Engineer Competitor Every opportunities setting aside engineer competition exist health competitors Nerd Fitness check profile checker LOT come podcasts especially founder Steve Kamb appear guests nice Obviously pitch yourself takes Stick Content Formats Generate earlier format ideal many shares tended linked-to fairly Learn More Get Powerful Video tutorial shows white techniques High Quality New Strategies updated Tools serious tools job bunch Basic Backlink Analysis Competitors evaluate Resources BacklinksBroken BuildingLink BaitResource BuildingOriginal Research DataNext Previous Topics All User Experience Signals Software Advanced Fundamentals Optimization Technical Next-level training LearnBlogNewsletterSEO TrainingCompanyHomeAboutContactConnectTwitter Instagram Terms ServicePrivacy Notice Trademark LLC

backlinko.com – The 17 Most Important SEO Tips for Higher Rankings

17 key SEO tips that can help you get higher Google rankings and more organic traffic.

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The Most Important SEO Tips for Higher RankingsHomeAboutNewsletterMenu HomeAboutNewsletterClose Free Guide Definitive to in Proven strategies help you get higher rankings Get the free guide nowThe Rankings by Brian Dean Updated Jan Today re going see most important tips that need know And these actually work In fact These have helped me ranking keywords like link building tools Ecommerce So whether a new or seasoned veteran I hope lot of value from techniques this post Here are follow when optimizing your website Use Keywords Right Places Keep Users On Your Site Longer Find Suggest Delete Zombie Pages Do An Industry Study Add Related Content Text Infographics Podcasts and Videos Update Old Speed Up Website Google Search Console Create Around Shoulder Niches Backlinks From Visual Assets Branded What is X Definitions Blog Rank Featured Snippets More Guest Post Opportunities Improve Organic CTR You probably already should add pages want rank But where use just as than how many times them Specifically make sure keyword appears at least once page s title tag Webpage URL first words content For example on my site optimized around copywriting made exact term those key places If more advanced with on-page recommend checking out video finished check rest truth Pogosticking nbsp can break what pogosticking exactly user clicks then pogosticks back search results find something helps someone it sends strong message didn t result Needless say if doesn users happy will downrank question How do keep longer lots bullets subheadings When easy read people spend time It also stops hitting their button As turns MUCH easier Which leads us our next tip long tail may not same approach OTHER engines Like Wikipedia YouTube yes even Bing don bring any traffic They sorta there delete One ecommerce saw boost engine mention increase revenue they pruned k product alone com organic after deleting thousand Why does strategy Well sites bloated thin low-quality recently stated prefer one stronger versus smaller This pay A LOT attention here Backlinko To date ve only published posts blog generate visits per month best way backlinks authority blogs news niche industry study BuzzSumo found publishing an ton social media shares mentions press few months noticed were talking about voice gave without data research up we decided large-scale did Even though less year old generated over part outreach links Because provides bloggers journalists reference automatically Sweet There include Although too today synonyms other related Something called Hummingbird update allows go beyond simple Instead try understand topic Kind human would optimize Include variations main target scroll down bottom Searches terms Yes visual infographics podcasts awesome big problem em That why adding plenty text along infographic podcast earlier stop added high quality underneath was all bunch collecting dust so improve updating Let show works real life ago wasn performing well d hoped Despite really good bouncing between second Checklist Not give major upgrade external organized into sections steps wrote description Note publish updated worry duplicate changes quickly shot top led BIG bump Having slow hurt specifically downranks load slowly mobile devices eliminate anything slows speed ran cases using CDN hurts loading testing turned off We discovered rd party scripts Facebook pixel things significantly tool BuiltWith aren super favorite First login head Performance Report Next hit which interesting click ranks dig deep ll LOTS report had no clue m accident imagine tried queries sprinkle now sees Easy peasy Publishing high-quality so-called boring Isn impossible create share Fortunately All closely-related topics easily Mike Bonadio used his client he couldn be pest control Now might wondering piece niches ultimately him excellent gardeners got featured handful skyrocketed perfect world owners chart visualization live bright side given friendly nudge tend afternoon executing technique almost guarantee come away asset mentioned Then right copy image address paste filename complete list matter finding but Finally send email asking original source Guestographics Moving Man Method Upgrade coined because highly creating own develop process concept unique sounds hard isn take exists twist while guest posting simply pitch instead traditional name art science general Short pronounce remember Unique Descriptive started combined word catch promote crazy case action later ANOTHER interviews took before knew writing whenever talks overlook searches high-level optimization usually looking definition Ross Hudgens points answer inbound marketing gunning some focused answering always section SERPs yourself Snippet guess SEMrush massive analyzed whopping million Q amp grabbing spot Channel Description has helpful channel Bait form short worked Bottom line tends Second grab headshot LinkedIn profile pop reverse Voila everywhere posted interview opportunities underrated planet x hop write edit sweet notes Unfortunately chore unless Bingo click-through-rate means needing millions learn tags boosted makes sense real-life Did Miss Anything hear Or maybe Either let leaving comment below Comments Leave CommentYour Required fields marked CommentName Email WebsiteSubmit Comment Next-level training LearnBlogNewsletterSEO TrainingCompanyHomeAboutContactConnectTwitter Instagram Terms ServicePrivacy Notice Trademark LLC

backlinko.com – The Complete Guide to Moz Pro

Everything you need to know about Moz Pro. I breakdown each feature and show you how to get the most out of each of them.

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The Complete Guide to Moz ProHomeAboutNewsletterMenu HomeAboutNewsletter SEO Tools and SoftwareMoz ProSEO Marketing Hub ProYoast Plugin Raven ProWhat Is Pro is a popular all-in-one software suite that contains tools designed improve search engine visibility Key features include Link Explorer Keyword Rank Tracker Features replaces OSE recently replaced s Open Site It essentially the same as old but with MUCH bigger index trillion links be exact Let me show you how it works First type your site or competitor into tool And ll get report on link profile Here what all stuff this page means up we have Domain Authority This way of sizing authority an entire not individual So more quality pointing higher number will As can see my doesn t tell much its own But when ALSO look at quickly where size For example I put one competitors their similar mine Which probably rank for keywords they already Next let take Linking Domains Again isn super helpful quick easy benchmark against third key feature inside Top Pages metric shows pages most calls Page if want content has worked in terms backlinks SUPER also offers Spam Score figuring out spammy are perfect by any does give idea whether legit Finally there Intersect puts Find which sites Why Well re running building campaign DON T reach Instead people competing haven linked yet makes finding these opportunities breeze Overall robust find Ahrefs solid improving every month Fresh Web basically brand mention monitoring unlike passively scrape web alert lets recent mentions insanely useful little many times ve setup hot term keyword only wait days while back published post about mobile knew d promote new write topic didn like Mobile Optimization instead waiting around go right list seconds Nice My beef Backlinko last result BuzzSumo found over timeframe promotion powerful other market best overall On surface research You metrics ideas different Three reasons monthly volume numbers accurate than That because just data from Google Planner use real user estimate actually Second DO duper difficulty organic CTR single Plus grades Priority zero-in combination competition GREAT generating don straight variations Paleo Diet few long tail versions bunch related underground going competitive easily save lists analyze later Explore By version SEMRush In words filters certain leve Crawl built-in audit Compared some tried nice intuitive interface issues finds categories Critical Warnings fix important technical away analyzes usual blocked Robots txt reports Content Issues know thin duplicate slow-loading anyone been world knows REALLY hard Especially big websites tens thousands problems cinch tracking Yes obviously tells moved down gripe updates once per week Not huge deal would check rankings day sounds on-page To URL score estimates well-optimized specific pretty spot analyzed optimized Tips confirmed was Helpful However suggestions under Hurting Your weren insightful suggested stuffing even though target twice counting text comments section definitely false positive could used pointed recommendations cropped told issue Optimal Use Keywords Header Tags m using two H tags tag needed work Fortunately manually imagine someone being confused side Suggestions darn topics high-ranking cover might boost recommended subtopics Social media Backlinks Technical Very cool MozBar Chrome extension gives SERPs free limited subscribers full first stacks Insights to-do things do throws TON pro understand overwhelm Enter With handed high-priority tasks increase traffic point opportunity need highlight make difference recommendation grab Featured Snippet Considering good chance getting Solid poor PageSpeed something should Campaigns pulls account dashboard really manage lots clients logging Analytics high-level overview each performance Pricing pricing ranges Standard plan Premium All four plans core main differences analysis searches How price compare products lowest tier bit cheaper comes -day trial tight budget option pure value feature-rich significantly If expensive larger fresher plus host small business owner hunt great wrong Learn More Tracking Prospecting Using Lists A how-to guide collect prospects Presenting Findings Create Relevant Engaging Reports create custom Identify Competitive Opportunities An in-depth Resources SEMrushYoast PluginMoz ProRaven ToolsUbersuggestNext Previous Yoast Topics Building User Experience Signals Advanced Strategies Fundamentals Research Next-level training strategies LearnBlogNewsletterSEO TrainingCompanyHomeAboutContactConnectTwitter YouTube Instagram Terms ServicePrivacy Notice Trademark LLC